Infosearch

we-believe

Our Mission To drive our clients’ success with the best people, products and processes

A quality that differentiates us from some of our competitors is genuinely caring about our research and client servicing. Caring about our performance means harder work, greater sacrifice and a total commitment to the job.

Founded in 1996, INFOSEARCH is one of the country’s leading market research and consulting agencies that provides integrated market intelligence services.

  • 52 high-caliber permanent staffs and over 500 temporary interviewers and mystery shopper panels around the country.
  • Full Services with 15 Fieldwork Teams (no sub-contract fieldwork).
  • Quality Control: at least 30%
  • Focus Group: 3 Rooms

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ISO20252 : 2012 With 100% editing, 30% back-checking and computer logic checks, INFOSEARCH assures clients of quality research. Operating a management system that compiles with the requirements of ISO 20252 : 2012 (SINCE April 20, 2010)

Management

President Dr. Kreaovan  Limapichat

President

She possesses broad-based as well as in-depth experience in market research, advertising and marketing, the result of a career which spans from UNICEF Consultant for Fund Raising to Research Director for 7 years and Associate Board Committee Director at Ogilvy & Mather Advertising (Thailand). Dr. Kreaovan has lectured extensively at Chulalongkorn, Thammasat and ABAC Universities and has conducted seminars and training for many associations and private firms.

 Managing Director Mr. Soonthorn Singkiporn

Vice President

He has more than 25 years experience in marketing research, including as Data Processing Manager at Ogilvy & Mather’s Research Department for 7 years. He has completed a Master’s degree in Education, with an emphasis in Educational Research, from Chulalongkorn University, Thailand.

Facility

  • Specially designed room equipped with one-way mirror and audio monitoring facilities for discreet observation of group discussions.
  • Creative stimuli materials professionally produced in-house to guarantee confidentiality.
  • In-house data processing facilities and exclusive software for data entry, coding, verification, tabulation and analysis, ensuring security for each client.
  • Teams of supervisors and trained field workers experienced in conducting extensive research projects within Thailand and Indochina.

FACILITIES : 3 Focus Group Rooms

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Room 1
Focus group room rental, Room 1 size 8-20 seats
Viewing room size 15-17 seats, equipped with TV/VDO

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Room 2
Focus group room rental, Room 2 size 8-12 seats
Viewing room size 8-9 seats, equipped with
TV/VDO, Next to the fully equipped kitchen

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Room 3
Focus group room rental, Room 3 size 7-8 seats
Viewing room size 4-5 seats, equipped with TV/VDO size 6 seats

Membership

ESOMAR
World Association of Opinion and Marketing Research Professionals (ESOMAR)

Member

The Worldwide Independent Network (WIN)

Thailand Exclusive Representative

Gallup International Association (GIA)

Thailand Exclusive Representative

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Thai Marketing Research Society (TMRS)

Founding Member

Adfacts Research (Media Analyzer Attention Tracking)

Partner

PRS (Perception Research Services  International-Eye Tracking)

Partner